The SEO industry is undergoing a profound transformation in 2025. As large language models (LLMs) increasingly power search experiences, success now depends on withstanding traditional algorithm ...

Forbes contributors publish independent expert analyses and insights. In the age of Google and now ChatGPT, we take quality search for granted. We’re used to having information at our fingertips, but ...

Google announced a new multi-vector retrieval algorithm called MUVERA that speeds up retrieval and ranking, and improves accuracy. The algorithm can be used for search, recommender systems (like ...

I remember 1996 like it was yesterday. Banner ads were booming, and AltaVista was the coolest search engine around. The internet was flipping business models upside down, unlocking opportunities no ...

In June 2000, Google announced that it had won the search wars. “Google will now provide the default search service for Yahoo!” wrote founders Sergey Brin and Larry Page with a very 2000 sign-off: ...

Many of the ranking factors involved in Google Search’s super-secret algorithm have purportedly leaked. This leak sheds light on how Google Search seemingly operates and which attributes it uses to ...

David Nield is a technology journalist from Manchester in the U.K. who has been writing about gadgets and apps for more than 20 years. He has a bachelor's degree in English Literature from Durham ...

Researchers at the University of Kent, UK, introduced LiteRBS (Lightweight and Rapid Bidirectional Search), a novel grid-based pathfinding algorithm designed for efficient and scalable navigation in ...

AI-driven search demands optimized content, structured data and a consistent, credible digital presence. Strategic domain names enhance visibility and relevance in AI-generated search results. Align ...

A recent article reports that an Oracle patent on a fast sorting method has expired, allowing open source databases to use it freely. Mark Callaghan, the inventor behind the sorting algorithm, shows ...