Getting around town has never been easier thanks to ridesharing services like Uber. While the technology might seem daunting at first, this guide will walk you through every step of using Uber, from ...

Uber is turning the intimate details of how people move and what they order into a new kind of advertising fuel, inviting brands to target campaigns based on riders’ trips and food delivery habits.

Every time Alex publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...

Rideshare apps have proved to be a popular way for students to get around campus and East Lansing, but getting into a stranger's car can sometimes lead to uncomfortable or frightening situations for ...

One of the famed Champagne Maisons that riders visited on the Uber Bubbles tour. (Image courtesy Uber) Whether in Finland, Turkey or France, the goal of these limited-time offerings is the same — “to ...

Using your whole year's worth of ride data, Youber will assign users one of 14 bespoke personality types and much more Jakub Porzycki/NurPhoto via Getty; Uber Uber has officially dropped its ...